Recounting a story from Bloom’s autobiography, Larson writes that, when De Young offered Bloom the job, the young man really didn’t want it. It appears that those were the qualities that led Mike De Young to hire him to oversee the concessions for the Midway Plaisance at the World’s Columbian Exposition, to open two years later in 1893 in Chicago.
When Erik Larson introduces Sol Bloom in his best-selling book “The Devil in the White City,” Bloom is a young man on the make - a 21-year-old entrepreneur who, two years earlier, had bought the rights to an Algerian village he saw on display at the Paris Exposition of 1889.īloom was, as Larson describes him, a go-getter who got stuff done and a born salesman.
An address at the Chicago History Museum, December 14, 2006
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